Products
ZOOMIO Connector
Coordinate sales and marketing
ZOOMIO Campaigner does not require any specific implementation, and works according to the “software as a service” principle. To optimise the coordination between and benefit from the sales and marketing departments, we have developed ZOOMIO Connector allows you to exploit your knowledge of new prospects and existing customers as effectively as possible.
ZOOMIO Connector allows you to see:
• Cold, lukewarm or hot prospects.
• Current expressions of interest and historical data.
• Marketing costs in relation to sales income.
Integration with CRM systems
Most businesses have a CRM (Customer Relationship Management) system, the main task of which is to optimise processes for the sales department, while the system used by the marketing department merely provides core data. Integrating your CRM system with ZOOMIO Connector will therefore be a rewarding investment and a vital step towards optimising the coordination of your sales and marketing departments.
Efficiency and better customer knowledge
Integrating the company’s CRM system with ZOOMIO Campaigner will produce greatly improved customer knowledge, more effective campaigns, focused follow-up, optimisation of costs and automation of processes that were previously not coordinated.
ZOOMIO Campaigner can be integrated with a range of standard CRM systems via standard connectors, thus ensuring:
Context, flexibility and convenient implementation:
• Easy and effective segmentation of target groups from CRM to marketing.
• Good, effective options for personalised and dialogue-based campaigns.
• Cohesive reporting with relevant, up-to-date campaign data.
Automated processes:
• Data is transferred and automatically updated between sales and marketing.
• Responses from marketing campaigns are automatically transferred to the CRM system.
• New prospects from marketing activities are added to the CRM system.
Responses and automated actions:
• Activities of respondents to a marketing campaign automatically generate activities such as tasks, telephone calls, calendar appointments etc. in the seller’s system.
ZOOMIO Campaigner can be integrated with a range of standard CRM systems via our standard connectors, thus ensuring:
• SuperOffice: Europe’s leading supplier of CRM solutions for the business to business market; over 11,000 businesses use the SuperOffice CRM solutions. With ZOOMIO Connector for SuperOffice, companies can integrate processes between sales and marketing.
• Microsoft Dynamics CRM: With MS CRM, Microsoft has introduced new opportunities within CRM. The system is based on the .NET platform and is integrated with the Office package. ZOOMIO Connector for MS Dynamics CRM offers full integration between the systems and all tracked data is automatically transferred to your CRM system. The Connector is avaliable for both MS Dynamics 3.0 and 4.0
View our Microsoft Dynamics CRM product brochure here.
• Microsoft Dynamics AX:
The Microsoft Dynamics AX ERP/CRM system (also known as Axapta) contains all the business functions that a company needs. Segments and lists are easy to transfer from this system to ZOOMIO Campaigner.
• ZOOMIO e-Commerce Campaigner:
ZOOMIO has developed an integrated campaign solution for one of Europe’s most extensive e-commerce platforms, eFire from OXID eSales. The solution gives eFire customers direct access to an integrated e-marketing campaign.
Several connectors for standard CRM systems are being developed, including those for Microsoft Navision and Salesforce.
Contact us
If you wish to learn more about your opportunities with ZOOMIO Connector, please contact VP International Sales Henrik Øgaard +45 70 23 44 08.
